By Leonard Finkel
In 1977, EPON Golf was born, showcasing the manufacturing expertise of ENDO, one of the world’s premier forging houses. Responsible for the production of many of golf’s leading OEM brands, EPON made it possible for custom club makers to fit golfers with the finest forged products in the world.
ENDO has many advantages, especially its ability to provide fully integrated in-house production systems from product concept, all the way through finishing. The use of 3-D tooling allows the manufacturer to produce a 1-piece part requiring less machining and minimal polishing. To ensure the highest quality finished product, an advanced in-house tooling department allows the tightest tolerances from concept to production.
The complex shapes of iron heads can be formed precisely by forging, combining many of Endo’s technical specialties in a single process. This one-piece forging process has been perfected through decades of manufacturing the highest quality products for the industry’s leading brands.
Feel is a critical aspect of any golf club and EPON products are renowned for the buttery soft feel they provide at impact. This desired feel is a result of ENDO’s product design, material selection, tooling and ultimately, it’s unique forging process.
The new EPON AF-705 continues their tradition of delivering explosive performance in a game improvement forged iron. With the introduction of the AF-705, comes the phasing out of the AF-703. When compared to the AF-703, you will see the following differences:
- The AF-705 features less offset than the AF-703
- It has a thinner topline
- The CG of the AF-705 has been moved further back and slightly lower than the AF-703 for slightly higher initial launch and less spin
- It is shorter heel to toe with a slightly taller face
- The new variable face-thickness design allows for a much denser feel and less of a click at impact
- The head weights are 1.5 to 2 grams lighter
Don’t expect to find EPON equipment in your local golf retailer. EPON products are sold exclusively through a network of authorized dealers who have been meticulously selected to represent their brand, based on expertise and experience in custom club fitting.
Leonard Finkel is the author of The Secrets to the Game of Golf & Life and former editor in chief of Golf Journeys Magazine. His work has been featured in almost 200 publications including Golf Magazine, Golf Digest, The Wall Street Journal, USA Today, Golf Illustrated, Golf Tips and Player Magazine. He has written more than a dozen cover stories for Golf Today Magazine. He has written extensively about golf and travel and has added poker to his writing repertoire. Finkel also works as a marketing and public relations consultant. His specialty niche is writing advertorial copy. Prior to his career in golf, Finkel owned a chain of retail stores and a consulting and import company based in Asia. He attended the University of Utah.