#Titleist introduced its new DT TruSoft golf ball, precisely designed and manufactured to provide soft feel on every shot with the consistent performance and quality of Titleist. http://www.titleist.com/
Made at Titleist Ball Plant 2 in New Bedford, Mass., DT TruSoft features a new core and cover formulation engineered by Titleist R&D to deliver a soft compression feel with impressive distance and short game playability.
“DT TruSoft is significantly softer than DT SoLo, which was already the softest compression golf ball in our line,” said Michael Mahoney, Director, Titleist Golf Ball Product Management.” The new DT TruSoft is available in U.S. golf shops beginning Oct. 1.
DT TruSoft is designed with a fast, very low compression core and soft pure ionomer cover – the softest core construction and ionomer cover blend Titleist has ever used. The new core and cover work together to provide a uniquely soft feel and sound on every shot, while delivering very low spin in the long game for consistently long distance and reliable short game spin for playability into and around the green. A 376 tetrahedral dimple design ensures an aerodynamically consistent flight.
Leonard Finkel is the author of The Secrets to the Game of Golf & Life and former editor in chief of Golf Journeys Magazine. His work has been featured in almost 200 publications including Golf Magazine, Golf Digest, The Wall Street Journal, USA Today, Golf Illustrated, Golf Tips and Player Magazine. He has written more than a dozen cover stories for Golf Today Magazine. He has written extensively about golf and travel and has added poker to his writing repertoire. Finkel also works as a marketing and public relations consultant. His specialty niche is writing advertorial copy. Prior to his career in golf, Finkel owned a chain of retail stores and a consulting and import company based in Asia. He attended the University of Utah.