By Leonard Finkel
KemperSports will host their fourth annual Player Development Month during the month of June. The month-long celebration of golf is expanded from KemperSports previous initiative that lasted one week. To commemorate the month-long celebration, all properties in the KemperSports portfolio will offer free 15-minute lessons.
The inaugural celebration, which started in 2014, saw more than 3,500 interactions with new golfers at KemperSports courses across the country. That number nearly doubled through 2016 by interacting with 8,000 new golfers in person and over 20,000 on social media.
KemperSports’ Player Development Month is an initiative built to provide tools and best practices to a portfolio of more than 125 public, private and resort golf courses around the country. The program is geared to deliver innovative ways to reach an entire demographic of non-golfers.
KemperSports takes personal pride in its mission to help grow the game and share its love of the sport with new and former golfers. Guests at KemperSports facilities are encouraged to use the hashtag #PDMonth to show their support of the program and their love of the game of golf.
For a list of KemperSports properties across the country, visit kempersports.com.
Leonard Finkel is the author of The Secrets to the Game of Golf & Life and former editor in chief of Golf Journeys Magazine. His work has been featured in almost 200 publications including Golf Magazine, Golf Digest, The Wall Street Journal, USA Today, Golf Illustrated, Golf Tips and Player Magazine. He has written more than a dozen cover stories for Golf Today Magazine. He has written extensively about golf and travel and has added poker to his writing repertoire. Finkel also works as a marketing and public relations consultant. His specialty niche is writing advertorial copy. Prior to his career in golf, Finkel owned a chain of retail stores and a consulting and import company based in Asia. He attended the University of Utah.